Our Coven
As of 2026 we have expanded the What The Hex team to grow our market and have more capacities to connect to our community. We believe in building a safe community space through the What The Hex markets where all are welcome to enjoy all things magic.
B Barrales is a Queer Chicana Bruja and Spiritual Healer. She is the owner of Tres Ojos, a witch shop located in West Milwaukee. Her focus is to fuse magick and art in ways that make healing accessible. B is loud and clear about her no bullshit approach to spirituality. She enjoys crafting crystal healing jewelry, spelled potions, ritual candles and more. As a clairvoyant channel she uses her gifts in readings, rituals, and workshops. B wanted to start What the Hex to create a safe space for ALL. She prides herself in making this market an inclusive experience where community can connect.
B Barrales
C.C is a poet and self-taught artist whose creative practice unfolds through both language and visual art. The founder of Bee Batty Studio, she draws inspiration from nature and spirituality. Her work explores body positivity, the occult, and the rich emotional landscape of relationships and desire. She lives and creates in Milwaukee, WI.
C.C. SHONG
Hello, hello. My name is Raven and I am an intuitive reader, trauma recovery coach, the owner of Raising Suns, a mom, and an alternative wellness practitioner. I use wellness practitioners as kind of a catch-all because my practice incorporates a little bit of everything; but I spend the most time working with herbs, crystals, sound, breath, and healing energy. My spiritual practice and my business are deeply rooted in connection, divine remembrance, and accessibility. We were convinced long ago the only way to find our power and our connection to the divine was to look outside of ourselves—I’ve made it my mission to help remind of what already exists within; and I don’t think cost should get in the way of that.
Being part of an inclusive, intentional, truly magical market like What The Hex is a dream, and I can’t wait to share space with you.
Raven Ariele
Samantha is the owner & creative magic behind Besom Boutique. Samantha believes that self-expression through what we wear is a form of magic connecting us to our authenticity. While obtaining her MBA the spark of Besom was born as a creative outlet. Her unique traveling boutique features designed, curated, and handmade items as a way for her to blend her love of business ownership with her passion for witchcraft. As a natural kitchen witch she often can be found baking up some magic. In her daily practice she uses meditation, glamour and protective magic, astrology and tarot as her tools for connecting to her deepest self and has an unwavering trust in the path that the universe has set out for her. By joining the team she hopes to aid in the growth of the markets and form deeper connections to the local community.